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10 Common Homeowner Complaints

10 Common Homeowner Complaints

Dentist Signs by Strata Business Sign Maker Chicago
Source: Flickr


Home ownership is most people’s dream come true.
Don’t let it become a nightmare.

1. Real Estate Fraud
“Someone forged my signature on a Grant Deed. The document says my property now belongs to someone I don’t even know.”

Contact your state’s real estate commission.

2. Unlicensed Contractors
“I hired a guy who said he was licensed to make repairs to my kitchen. He started the work but never finished. I found out he isn’t licensed and that he recorded a mechanic’s lien against my house.”

Never hire an unlicensed contractor.

3. Foreclosure Consultants
“When I got behind on my house payments, I started getting mail from people saying they could save my home. I signed a contract with a guy who promised to make up the back payments and help me get a new loan. He didn’t do any of that. Instead, he sold my house to somebody else and now I’m being evicted.”

If you’re behind on payments, call your mortgage company and work out a payment plan.

4. High Interest Loans
“I thought I was getting a good deal on a refinance. Turns out, the interest rate is way too high and they charged me all kinds of junk fees.”

Shop around for the best rates and fees before getting a new loan and make sure your read the fine print.

5. Adjustable and Fixed-Rate Loans
“The loan representative said I was getting a fixed-rate, 30-year loan. Six months later, my interest rate jumped more than 3%.”

Review your loan documents before you sign. Interest rates must be disclosed by the lender.

6. Account and Billing Errors
“My mortgage company did not credit my account for the mortgage payments I’ve made.”

Send a letter to your mortgage company requesting a payment history. Be sure to include your account number in the letter.

7. Illegal Rooms
“I just moved into the house I bought and the city tells me that some of the rooms were added without building permits.”

You may be required to make changes. Be sure to check for building permits before you buy a home.

8. Repairs and Escrow
“Before I bought my house, the seller promised to make repairs. My agent said it was OK to sign and close escrow, even though the repairs were not done. It’s been 3 months and the seller still hasn’t made any repairs.”

Make sure repairs are completed before you close escrow.

9. Property Taxes Not Paid
“My mortgage company was supposed to pay my property taxes but didn’t. Now I owe past taxes and penalties.”

Call your mortgage company for an explanation. If they don’t take care of the problem, contact your state real estate commission.

10. Vacant Land Purchase
“I bought some vacant land in the desert to build a house on. The seller said there was water, sewers, electricity and phone service. Turns out, none of those are available.”

Check with the local Building and Safety Department before you buy vacant land.

Take your time and do your homework. Property purchases are usually the biggest investment you can make. Take time to read all of the documentation and if your don’t understand something, ask questions. If necessary, hire a real estate attorney to protect your interests.

History of Twentieth Century Fox Film Corporation

History of Twentieth Century Fox Film Corporation


The California based Twentieth Century Fox Film Corporation formed after the merger of two companies Fox Film Corporation and Twentieth Century Pictures in 1935.
Darryl F. Zanuck, Raymond Griffith, William Goetz and Joseph Schenck started the Twentieth Century Pictures in 1933 and the Fox Film Corporation’s founder was William Fox who founded it in the year 1915.

William Fox built many theaters and created many legends in his impressive career. Sound Fox bought the rights of a German film sound processing technique and Fox was able to produce movies with music and effect track in 1926. The company was growing and more land was required for expanding. He bought around three hundred acre of land in Beverly Hills where he built the Movietone City. After the death of his rival, Marcus Loew, William thought of buying Loew’s Inc. It had nearly two hundred theaters and also MGM studios under it. The deal was made and the companies were officially merged in 1929. But the owner of MGM studios, Louis B. Mayer, wasn’t happy with this idea and he revolted by calling on the Justice Department’s anti-trust unit and using political influence. Luck wasn’t on William’s side and he was injured in a car crash and by the time he was back to normal again the stock market crashed and he was totally bankrupt. He lost all his fortune and was even had to go to jail. The only way out was to merge with another larger company. This is when the merger of Twentieth Century and Fox took place. Fox had nearly two hundred theaters under its belt, but at that time the Twentieth Century was in better financial condition, so the name of the new company was Twentieth Century Fox Film Corporation, which began functioning on May 31, 1935. Schenck became the chief executive and Zanuck was the head of production. The leading actor of this company Will Rogers was killed in a plane crash and the leading actress Janet Gaynor also began losing popularity. Zanuck then decided to sign up new artists with some fresh talent. That was when Tyrone Power, Betty Grable, Henry Fonda, Sonja Henie, and Don Ameche became a part of the Twentieth Century-Fox Film Corporation. They made many musical-dramas and movies on famous biographies, which became huge hit with the audiences.

The fortune of the company was rising rapidly and it became the third profitable studio of America, by overtaking RKO and MGM. During the World War II, Zanuck went to serve the country and his partner William Goetz took over the company. He made many lighthearted movies. But after Zanuck returned from the war, he wanted to produce some serious entertainment and made movies like “Gentleman’s Agreement”, “Pinky”, “Wilson” and “Boomerang” which also fell into adult films category.

After the World War, public were more attracted to television. Fox started experimenting on new ideas so as to bring the crowd back to the theater. With the help of three projectors the movie was projected on a huge concave curve, which created the illusion of three-dimensional character. The effect was achieved without polarized glasses with the help of French anamorphic projection, and this feature was named Cinemascope. They made other theater owners to switch to this technology and also bore the conversion costs. “The Robe” and “How to Marry a Millionaire” were the first experimental films using this technology. After seeing their success other rival studios also adopted this technique. Although this attracted audiences for a while the numbers started to diminish again by 1956. The same year Zanuck announced his resignation.

Buddy Adler fitted into the shoes of Darryl Zanuck but he also died after a year. Others who followed couldn’t do anything to bring success to the company. Producer Walter Wagner convinced Elizabeth Taylor to star in “Cleopatra” and the movie proved to be a hit. Actress Marilyn Monroe was also roped in to work in “Something’s Got to Give”. But due to her untimely death the film was left uncompleted. Other movies were also rushed and Spyros Skouras the successor of Buddy Adler wasn’t able to manage the company properly. Zanuck returned back again and somehow made the directors to take him back. He made his son Richard Zanuck the president. At first Zanuck was able to give big hits like “The Sound of Music” but his credential were questioned again there string of flops after that. Eventually he was removed from the company and president Dennis Stanfill and production head Alan Ladd, Jr. pulled the company back. Many investors joined the bandwagon and great hits were produced ever after that.

Avoiding Credit Card Fraud (2)

Avoiding Credit Card Fraud

Tavern Signs by Strata Custom Exterior Wood Signs
Source: Flickr

Imagine the following situations:

  • Someone rummages through your rubbish to find discarded receipts and then uses your account numbers illegally.
  • A shop keeper keeps a copy of your credit or debit card and then uses it to pay for other transactions.
  • A mailing asks you to call a long distance number to claim a free prize. You are told to provide your account number to sign up. You do so and are billed for transactions you never made.

    Credit card fraud is a huge industry costing consumers and card issuers hundreds of millions of pounds each year. It is a form of theft that is much more discrete than traditional robbery. While it is difficult to completely prevent card fraud from occurring, there are steps you can take to minimize your chances of becoming a victim.

    Guard Against Fraud

    Here are some tips you can take to help protect yourself from card fraud.

    Do:

  • Sign the back of your cards as soon as they arrive.
    Carry your cards separately from your wallet.
  • Keep your account numbers, expiry dates and company phone numbers and addresses in a safe place.
  • Watch your card while it is out of your sight during a transaction and seek to get it back quickly.
  • Destroy incorrect receipts and all carbons.
  • Compare receipts with your monthly billing statements.
  • Open your bills and reconcile your account monthly.
  • Report suspicious activity or charges promptly and in writing to your card issuer.
  • Notify your card issuer in advance of a change of address.

    Don’t:

  • Lend your card to anyone.
  • Leave your cards or your receipts lying around where others might find them.
  • Sign blank receipts. If there are blank spaces on a receipt, draw a line through them.
  • Write your account number on the outside of an envelope or on a postcard.
  • Give your account number over the phone, unless you have made a call to a company you trust. If you have a question regarding a company, check it out with your local consumer protection office.

    Report Losses and Fraud

    If your card is stolen or lost, report this immediately to the issuer immediately. Many companies have free emergency numbers specifically for such calls. By law, you have no further responsibility for unauthorized charges once you have reported it. Calling quickly will reduce your liability for unauthorised charges, and will help the card issuer to catch the fraudster or block the transactions, making life harder for the crooks.

  • The New Age Of Communications For Businesses And Individuals

    The New Age Of Communications For Businesses And Individuals

    The new way for individuals and businesses to conduct phone conversations and conference calls is with Voip communications. The idea of finding a company that allows you to communicate over the internet has allowed many people to conduct business meetings and to keep in touch with family and friends. You no longer need a landline with a local phone company to talk around the world. When you add the video option to the package, you can conduct conference calls with business partners and associates as well as friends and family while seeing the person or persons you are talking too. This feature is for both phone and computers.

    Vonage has gained popularity with people looking for the Voip option. You have a box that that hooks up to your phone line and it has a broadband connection. With this company, you can have unlimited international and local calls for a set amount a month. Many other companies offer the service as well, with different plans and options. The Voice over IP system helps people who need to work at home or you have a need for a lower phone bill other than what their local phone company has to offer.

    The only drawback to having the Voip phone system is that you also have to sign up for a 911 service. Since you have the ability to select an area code other than the one you reside in, this can cause problems if you have to use the system. Many people do not realize this and have encountered problems. You are also going to pay an additional charge for the 911 service. This is a great way to save money if you already have a broadband connection. There are other options to the Voip telephony system as well.

    One thing to keep in mind about using the Voip calling system is that depending on the type of service you have, you may need a different phone to use with the new phone system, it will have a USB plug, but they are relatively cheap. This is the only downfall to the Voip telephony because if you lose power you will lose your phone service.

    Video conferencing is also hitting the top of the hot computer topics list because of the convenience and affordability that it offers. You can do this via computer or through a Voip line. You will more than likely need a software program for the computer, but this also depends on the system, you have to use. If you use the computer software, you can hook up every computer in your business that is connected to the network. This is becoming more popular because employees can remain at their desks and still participate in conferencing meetings.

    This is the hottest thing since the computer or the internet. Businesses everywhere are switching to this type of communication within the company as well as outside the company communications. Because of this communication, businesses and individuals have more options for communicating rather than a landline with a local phone company or a cell phone. Look for more upgrades in this type of technology as more and more people start to rely on this as a sole means of communication in the very near future.

    5 Tips for Buying Custom Vinyl Decals Online

    5 Tips for Buying Custom Vinyl Decals Online

    It’s never been easier to purchase custom vinyl decals and other types of custom signage. From custom wall lettering and magnetic signs to boat lettering and registration numbers, you can design your own signage or have a team of designers do it for you with a few simple clicks of the mouse. Here are five tips for buying vinyl graphics online:

    1. Look for Versatility

    A good online custom sign shop should be able to fill a variety of types of orders. When it comes to custom vinyl decals, for example, they should provide everything from auto decals and bumper stickers to rear window decals and custom wall graphics. Using a full-service online sign company will enable you to get all of your signage needs met, including those for custom signs, custom banners, vehicle lettering, and digital decals.

    2. Timeliness is Key

    The most reputable online sources for custom signage will make a commitment to providing the fastest on-demand printing at the best prices. An online sign shop should be able to ship your order within three days of your acceptance of the final proof. For large orders, the shop should be willing to give you a shipping date and work with you to accommodate your needs.

    3. Guarantees are a Must

    There are many inferior products in the marketplace, so the sign shop you choose should stand behind what they sell. Although the lifespan of custom vinyl decals and other signage can shortened by adverse weather conditions, you should receive at least a limited one-year warranty against peeling, fading, or failure.

    4. Simple Design Steps

    The sign company you select should make it easy for you to design your own custom vinyl decals. They should have a friendly user interface that you can use to enter text and choose options like fonts, sizing, spacing, color, border, shadow, and other effects. You should also be able to upload your logo, images, and other graphic elements within the interface. As you’re creating your design, you should be able to preview it to make sure it’s exactly what you want.

    5. Straightforward Installation

    When you receive your custom vinyl decals, you should also receive easy-to-follow installation instructions. The best online companies provide you with some of the materials you need when your order exceeds $30 or so. Similarly, the company should provide you with instructions on how to remove custom vinyl decals, as well as how to care for your vehicle lettering.

    Using custom vinyl decals and other forms of signage are a terrific way to advertise your business, express your personality while accessorizing your vehicle, and give friends and family members personalized gifts. Once you find a reputable sign company, you can take advantage of the latest technology and use their online tools to create your own masterpiece from the comfort of your home or office.

    How To Start Your Own Residential Cleaning Business And Make Extra Money

    How To Start Your Own Residential Cleaning Business And Make Extra Money

    With rising fuel costs it just seems like everything we buy on a daily basis is going up in price. For some people it’s becoming hard to make ends meet and getting another job on the side to work for eight dollars an hour isn’t going to make a huge dent in anyone’s pocket book. An easy way to make extra income as your own side job or business is to pick up a few cleaning jobs. There are two types of cleaning businesses, residential and commercial. Residential cleaning is becoming a sought after skill and for some a profession. In today’s busy world some people don’t have time to clean and end up coming home to a messy house night after night. For some of these people who make a little more, paying you $50 dollars a day to clean their house is a good deal. To clean and organize a home on a cleaning schedule can take as little as 1 to 2 hours after a routine is set up. With just two residential cleaning accounts you could be making an extra $3000 dollars a month for 2 to 4 hours a day of light cleaning and organizing while being your own boss. You can start your own cleaning business for as little as $500 in tools and supplies and permits. There are a few things you need when starting your own cleaning business but following the right steps can save you a lot of hassle latter.

    When you first start up a cleaning business you need to create a registered company in your state. Taking in income without paying taxes is illegal and people do get caught every year by cheating the IRS, play by the rules and you’ll come out ahead. When you register your company make sure to list it as an LLC company to protect your current assets. By shielding yourself behind a limited liability company you are in fact protecting yourself from a lawsuit just in case something should happen at your cleaning account. Things that can happen at a cleaning account are you could be blamed if something turns up missing, a fire could start when you’re their cleaning or you could just be blamed for something that is not your fault. It costs around $100 to set up an LLC company in most states and its well worth the money should something happen. The next thing you need is to be insured and bonded. Being insured and bonded can protect you from mistakes that you might make like ruining someone’s counter top, or staining their new hardwood floor by the toilet with an acid bowl cleaner. Call around your local insurance companies and ask for quotes, make sure to let them know you’re shopping around and the best price is needed.

    The second thing you’re going to need when starting a cleaning business are clients. Start small and don’t get discouraged, this is the hardest part of starting your cleaning company. A great way to set up your cleaning plan is to make a list of the cleaning chores you do around your own home and type the list up neatly so you can present it to your clients as an ala carte cleaning menu that they can choose cleaning tasks from. Everyone is different and every client will expect extra detail in some cleaning task or another depending on how clean they like their house. Advertising is easier than most people think. The easiest way to advertise is to network and tell others about your cleaning company endeavors. It usually always works out that some body knows someone who is looking for a part time cleaner for their own home. Another good way to advertise is to run a small local ad in a weekly shopper newspaper or have magnetic signs made for your car, this can cost as little as $75 and is well worth the investment. If you have a computer which you should if you’re reading this article you can also print up simple flyers and hand them out in a middle to upper class neighbor hood in your town (check with local ordinances on handing out flyers before you do this).

    After you have gotten yourself one or two clients it’s time to set a price. Meet with your clients and present the list of cleaning tasks you are willing to perform. Get a good idea of how large the area is that you are cleaning and how well they want the cleaning task done. Come up with a fair price and write down their cleaning expectations for each cleaning task you are to perform. Some examples of cleaning tasks are cleaning windows, cleaning surface areas, vacuuming, sweeping and mopping, cleaning toilets, cleaning bathtubs and showers. Keep it simple to start because you can always add cleaning duties at a later date for an extra fee. Keep a record of their cleaning expectations so you can reference it if they question a duty you are performing.

    After you’ve got your client and your list of cleaning tasks you’ll need some basic cleaning supplies. When running your own small cleaning business keep you’re cleaning supplies down to the basics. You’ll probably need a vacuum cleaner, surface cleaners, cleaning towels, a mop, mop bucket, window squeegees and bathroom cleaning chemicals and utensils. Don’t buy more than you need and check your cleaning duties list to see if you really need it. When you first start out buy a run of the mill vacuum cleaner that’s not fancy and will get the job done. You don’t need a commercial vacuum at this time because your watching your investment money and a two motor upright vacuum cleaner with all the bells and whistles is just overkill. If you’re unsure of what to buy don’t be afraid to ask. Most cleaning supplies companies and janitorial distributors are more than willing to steer you in the right direction and it’s alright to let them know you’re on a tight budget.

    Once you’ve got your cleaning supplies and you’ve set up a schedule with your clients it’s time to go to work. With your first cleaning account you’ll want to do an extra good job. Word can spread fast if you do a good job and more accounts could come your way quickly. The same goes for if you do a bad job, word can spread quickly and you could be out of business before you know it. Be honest and always keep good communication channels open between you and your client. When it’s time to bill your client don’t get fancy, a bill written out on paper is as good as one that has been professionally typed. If you do a great job cleaning your work will speak for itself and who knows you might be able to even quit your day job and work half as much while being your own boss.

    Two Steps To Online Success – Get The Right Opportunity, Promote It Big

    Two Steps To Online Success – Get The Right Opportunity, Promote It Big

    Most people don’t make much money online. I’ve talked to countless intelligent, hard-working folks who tried, but gave up after accomplishing very little. But don’t give up too soon.

    There are really only two things you need to make money online. Unfortunately, most of us have to try a lot of things and pay a lot of dues before figuring out just what those two things are.

    Most of us find or create a business opportunity, then try to promote it using various methods. Invariably, even though we may be spending a good chunk of change in our promotion effort, we aren’t promoting nearly enough. There are a LOT of people pushing businesses online. If you want to get noticed and start making sales, you simply HAVE to promote BIG.

    Instead of reaching a few hundred here and a few thousand there, you need to promote to MILLIONS, even BILLIONS of people in billions of places.

    Ridiculously big? Not at all. Think of major corporations like Coke or Chevy. They’ve got their advertising in newspapers, on TV, on race cars, on business signs, on stickers, and hundreds of other places world-wide. Now that’s promoting big. To sell big, you’ve got to promote big.

    But how does the average person even begin to marketing on a large scale without mortgaging their house and winning the lottery? These days the Internet is coming to the rescue. One count of the number of ad sites is well over one billion. If you can create software to count the sites, you can also create a way to automatically submit ads to all those sites — and that is exactly what some have made available.

    Of course, the 2nd requirement for making money online is to choose the right business. Selling the same old items in the same small ways simply won’t bring you more than a trickle of income.

    Pick a business that sells the online audience what they really want and need. I’m reminded of the woman who started selling small items on eBay. She did ok, but soon found she was one of millions selling the same things. So she switched to selling the packaging all those millions needed to ship their items. Soon she was selling so much packaging she had to rent a warehouse and hire 10 employees just to keep up with demand. She made a LOT of money just by selling something everybody in her crowd wanted and needed.

    Keep those two simple points in mind — pick the right business, then promote really big — and you’ll find your online profits quickly reach your expectations.

    Generating More Website Traffic

    Generating More Website Traffic

    Whether your website is a personal blog or a business based site, every person with a site knows the most important aspect is to have traffic. Without visitors and traffic, the website becomes just wasted cyberspace. Many people struggle with the concept of how to generate more website traffic. The good news is there are a variety of ways to drive traffic to your site with little or no money invested. It is a simple matter of checking out what works and thinking creatively.

    Consider getting involved with an affiliate program, if you haven’t already. Hosting another company’s products will send more visitors your way when they search for a specific item. This is also a good way to generate some income for yourself as well as receive more website traffic. The products draw visitors in, but hopefully, your amazing website will have them coming back for more. There are services out there that will take care of the majority of business for you. Some even allow you the instant ability to accept credit cards and run the affiliate program for you. This may be the best method for creating more website traffic.

    Another highly result driven method for more website traffic is reciprocal linking. This practice is especially useful when your site is linked to similar content websites. For example, if you use your website to sell yoga equipment, linking to another site that focuses on yoga content and tips would be a mutually beneficial link. You get the sales and the other site gets more hits and more visitors reading and commenting. You will want to link with websites that are related to your products, but that are not in direct competition. Networking in this manner and reciprocal linking are excellent ways to generate more website traffic.

    If you were blessed with adequate writing skills, then writing articles in your area of expertise is another way to get more website traffic. Writing a few articles a week and submitting them to other relevant websites has the potential of creating new interest in your website. Website content is a precious commodity and your articles have the potential of ending up on an unlimited amount of websites. How this benefits you is that in your byline you include a link back to your site along with the standard information about yourself. Be sure to set the link up to go directly to your sales page. If your homepage isn’t your sales page be careful to not make a new guest search your entire site for the products they want. This method of generating more website traffic is optimal because there is no cost to you and is free advertising.

    A unique technique for getting more website exposure is to advertise locally. One way would be to have magnetic signs made with your website’s information on them. Have some extras made and maybe friends and family will help out with your advertising venture. The numbers of people who will see this information is astounding when you factor in vehicle traffic and the number of places you go in one week. The magnets won’t damage the finish of your car and you are taking advantage of a relatively low cost way to generate more website traffic. Add to that any outside help you receive and the Internet traffic from local sources may be just what your website needs.

    Getting the attention and additional traffic your website needs doesn’t have to be the near impossible feat that it may seem like. A little bit of research and patience on your part paired with creativity can make your site the envy of its cyberbuddies.

    A Mass Customization Revolution

    A Mass Customization Revolution

    A Mass Customization Revolution
    The Industrial Revolution
    The great social and economic changes due to the introduction of machine and power tools and large-scale industrial production began in 1760. Through the first 70 years of this century, the US was the industrial giant of the world. In 1960 the words “Made in Japan” was thought to be a joke. By 1980, those same words had become the standard for manufacturing. In 1985, U.S. manufacturing was in a deep depression. Products were too costly, of poor quality and not innovative enough.
    Now, again, America is ranked No. 1 in manufacturing (World Competitiveness Report, 1996).
    Mass customization
    America’s No. 1 standing is primarily due to the manufacturing revolution that has been under way since 1985. This quiet revolution is built on the unsurpassed innovative spirit of the American people. Innovation is one of the qualities upon which America is founded. American manufactures are the world’s leading innovators. The right combination of technology and people is a good foundation for any company. These technologies are leading to a major new phenomenon: mass customization, which is the ability to customize products literally in quantities as small as one, while producing them at mass-production speeds. Mass customization in the Information Age is replacing the mass-production model of the Industrial Age.
    The ultimate outcome will be simultaneous manufacturing. Here, even as the customer is giving the order, the product starts to be manufactured. It may seem like a fairy tale, but the time is fast approaching when a customer will stand at a retailers fitting room, download their personal measurements into a computer, choose the pattern and variety of material wanted for their clothing and before they leave the outlet their order is in production. Now that’s a truly empowered customer!
    Over the past few years, there have been a number of articles written on lasers. Each author lists applications as it relates specifically to their area of expertise. However, what EdgeWISE Tools would like to do in this article is to stimulate you to visualize all the different ways you can use a laser to produce a variety of products. Let your imagination go. Don’t fear the unknown. Those that can see the future have the greatest opportunity to succeed beyond their wildest dreams. “Carpe Diem” – seize the moment!
    Why use a Laser?
    In 1985, thermal contact cutting tools were developed for roll feed plotters. The “Hot Tip” became the first large format cutting system introduced to the sign industry. This process became the corner stone that most plotter manufactures built on. Through evolution, the cutting hardware has changed and significant strides have been achieved. We have seen progressive steps taken to where technology is today.
    Most old manufacturing technology uses contact cutting tools; where the tool actually contacts the surface, it is meant to cut. The cutting tools must be re-sharpened or replace often and as the tool wears out the quality is compromised. This antiquated method has become an additional source of income for the manufactures because they now get to market one or more consumable tools. Contact manufacturing with all its additional costs can now be replaced with a more economical solution.
    The next giant evolutionary leap in cutting manufacturing is the replacement of contact cutting tools with non-contact tools. The next logical step is to use laser technology for mass customization. The traditional high cost of laser technology has delayed the development of the Roll Feed Laser (RFL). A day is like a year in technological development terms. However, recently the cost of laser technology has been reduced to the point where today it has become an affordable means of manufacturing.
    Roll Feed Laser
    In 1988, research and development began on the first Roll Feed Laser system (RFL). This research developed more than just a new product. It developed new concepts in manufacturing and new ways to manufacture. The realization of mass customization is appearing using lasers. The combination of these two things EdgeWISE Tools calls the laser manufacturing revolution. This laser manufacturing revolution we are beginning to see is becoming bigger than anyone has yet imaged. There are literally hundreds’, if not thousands’, of markets and industries that have yet to be discovered.
    Can you change?
    As history has proven, there are always those people that lack the foresight and intuition to respond to the changing trends of time. Ten years ago, in 1986, industry scoffed at the idea of a large format, computerized, cutting system becoming the main work tool for the trade. The resistance to change at that time was severe. Seven years ago most plotter manufactures laughed at the idea of a low wattage Roll Feed Laser system and could not see the potential for manufacturing one. Look at what is happening today, Since 1990, the number and diversity of applications for low wattage CO2, Nd:YAG and Diode laser systems have exploded. The CO2 laser market has grown on average of 60% per year. More people are recognizing the benefits of using a CO2 laser over other traditional manufacturing tools. Machinery like dies, routers, hot knives, and mechanical engravers are being replaced with affordable low wattage RFL systems. Ink jet printers, in some applications, are losing ground to the advancing low wattage laser used for marking.
    What does this mean?
    In what other business can you invest in a piece of equipment to produce such a variety of different products? Products can be manufactured using plastic, woods, fabrics, rubber, and metals. Because the kerf is very narrow and the laser controlled by a computer nearly any design can be cut. It is just as easy to cut one design as it is to cut a million. Comparing this too most manufacturing equipment, you could invest $50K to $500K on an offset printing press. However, you can only use this equipment to print on a specific type of material. A silkscreener, sign maker, engraver, or for that matter most everyone in the manufacturing field, will purchase a specific piece of manufacturing equipment to accomplish a specific task. A machinist may be one of the only people that will purchase a piece of equipment and be able to work a small number of different materials. The machinists’ limitations show up in the restricted types of designs he can shape. Nevertheless, even a machinist’s tools cannot work with the variety of materials and designs that one can attain using a Roll Feed Laser.
    Acquiring capital equipment is usually difficult for a new or growing business. Capital investment is one of the major issues for a new or growing business. To a start-up company, or a company that is seeking to reinvest, capital investment is the one main issue that is becoming harder to justify. A piece of capital equipment that is designed for just one purpose is not cost effective when a multifunctional alternative is available. The capital investment to produce an exclusive product has become such an immense cost that these moneys are rapidly shrinking. Switching to the use of a laser for manufacturing is a contemporary new process. A process that, if not adhered to, could cost the business owner market share, and ultimately his market completely. Most of us have known someone that this has happened to in the past. Reluctance to change can cause the demise of any very good company. EdgeWISE Tools is unaware of any other process that can produce the variety of products and open up design creativity as much as what you get when you use the RFL. Nowhere else can you work with paper to plastic to wood and pretty much everything in-between and back again with one piece of equipment. The only challenge now is left up to the ingenuity of the owner or operator to produce the product.
    Since a laser does not come in contact with or use force on the material being manufactured spoilage can be drastically reduced. Lasers will increase a companies yield. Some surveys show a yield rate of 95% to 99%. Having owned a graphic arts manufacturing facility in the late 1980’s, on the best of days the yield was 80% to 85% and on average the yield rate would be 75% to 80%. The lack of contact with materials attributes to the higher yield rates. Because the process of using a laser is automated, the process tends to be far more repeatable than most methods. Once the process starts, it is frozen and day to day repeatability is maintained.
    The future is at hand!
    Imagine the industrial revolution…now imagine the industrial revolution with mass customization. A comparable example mass-customization is the jeans industry. Only the affluent could afford to purchase a pair of custom-made jeans from a tailor. Most consumers can only buy jeans in sizes manufactured to suit the cost of production, not body shapes. As mass-customization technology is available, manufacturers need to again provide the American people with a quality product. The jeans and roll feed laser industries are forerunners in the race to make mass-customized products accessible to consumers
    The industrial revolution made products affordable by mass-production. This mass-production required only one setup to produce thousands of pieces. The cost for tooling is one of the largest expenses, which controls the break-even-point. During the industrial revolution, customization was compromised to maintain low manufacturing costs. Today, however, you have the opportunity to choose to take the next step to processing power, user-friendly software, low wattage laser technology, and minimal to no setup time. As you contemplate capital investments, consider end-product quality, cost-effectiveness, and efficiency of roll feed laser technology.
    Written in 1996 by:
    Patrick J. Momany, Founder of EdgeWISE Tools, Inc. www.ewt-inc.com
    Edited by:
    Marty Kalberer, Laser Systems Engineer.

    Custom Vinyl Decals and Magnetic Signs Give You a Competitive Advantage

    Custom Vinyl Decals and Magnetic Signs Give You a Competitive Advantage

    If you own a small- to medium-sized business, you likely face stiff competition for customers or clients. In such a competitive marketplace, the business that comes out on top is the one that uses every means available for creating brand awareness and advertising its products or services. Even if your marketing efforts include splashy media campaigns, costly pay-per-click search engine marketing, and direct mail pieces, you should also take advantage of less expensive means for sustaining awareness of your company. If you don’t have a large marketing budget, it’s even more important to find creative ways to build awareness of your company and get the word out.

    One of the best ways to advertise is through the use of signage. Huge billboards might be cost prohibitive, but there are a variety of less expensive types of signage that can bring customers into your retail store, drive traffic to your website, and create an awareness of your products and services. Best of all, high quality customs signs can be ordered over the Internet at a fraction of the cost of creating custom signs locally. What follows is an overview of the types of signage that is available and how you might incorporate it into your business.

    Custom Vinyl Decals: If you own a retail store, your doors and windows are essentially premiere advertising space. When you create a custom vinyl decal for your door or window, you have a powerful advertising mechanism. Custom vinyl decals are also ideal for bumper stickers, so if you belong to a booster club, are advocating for a political cause, or want to provide a giveaway to your customers, you can design your own bumper

    Custom Window Lettering: Lettering with your business’ name on it is important for your storefront, but vehicle lettering can be an even better advertising bet. When you have custom vehicle lettering, you are advertising your business whenever you or your employees are behind the wheel. You can customize these vinyl graphics to incorporate your logo, your business name, your website address, your phone number – or anything else you want potential customers to know.

    Custom Banners: Whether you’re having a sale or another type of event, custom banners draw attention to your business. When you design your banner, you can include your logo and have access to a wide selection of colors, fonts, special effects, borders, and graphics.

    Magnetic Signs: If you need signage that is temporary, magnetic signs provide you with inexpensive yet valuable advertising. For example, if you or your employees use their personal vehicles for deliveries or to call on customers or clients, magnetic signs can easily be attached to the vehicle and then taken off at the end of the day.

    Other Types of Signage: The best custom sign companies can produce a huge variety of signage. In addition to custom vinyl decals, window lettering, banners, and magnetic signs, they can also do everything from custom wall lettering and custom wall graphics, to boat lettering and registration numbers, to license plates and digital decals.

    Virtually every business that advertises – from network marketers to franchisees – can utilize these inexpensive marketing methods to spread the word without breaking the bank.

    The Tourist’s Guide To Car Rental Booking In Puerto Rico

    The Tourist’s Guide To Car Rental Booking In Puerto Rico

    Custom Business Signs by Strata Signage
    Source: Flickr

    Renting a car is a high-priority item for anyone planning to travel to Puerto Rico as a tourist. Touring by car is by far the best way for you to see the sights of this popular tourist attraction. Otherwise, you risk missing the prime spots that seem to be accessible only by automobile.

    Not surprisingly, car rental is big business in Puerto Rico. Local car rental companies such as Dorado Car Rental in Dorado and Pier Car Rental in San Juan operate side by side with multinational counterparts Avis and Hertz, both located in San Juan. Reservations for these firms’ rental cars fill out quickly at the height of the tourist season, so it only makes sense to canvass and book ahead of time.

    Their prices are generally competitive, with only a few dollars’ difference between car rental providers in some vehicle categories. You can choose to vacation during the quieter, off-peak months, when rental charges are cheaper and when last-minute or on-the-spot reservations are possible.

    There are a few things to keep in mind when driving around Puerto Rico, whose main roads consist of expressways, highways and freeways. Be aware that the road signs are in Spanish, but you should be able to figure out most of them since the symbols and shapes used are identical or similar to those found in the U.S.

    In addition, there are toll roads, numbering three in all. They are marked by brown signs and are actually meant for tourists. The rental car company whose services you are hiring can advise you if the route you plan to take will include a toll road. Their automobiles generally don’t have a toll pass, so have some cash ready. Be prepared to shell out from 70 cents to $1.50 in toll fees.

    Driving in your rented car can become costly if you are accosted for over-speeding. You are fined a minimum of $50, more if the car rental company you have contracted happens to be one that charges their own fees for traffic violations, on top of the fine. You can easily spot police cars by the lighted blue bars sitting on their tops.

    Renting a car to drive during your vacation in Puerto Rico is the way to go. Equipping yourself with the right information will allow you to find your way around and enjoy your stay there at the same time. Have a happy trip, and remember to drive carefully!

    Feed me – Satisfy the Search Engines and Your Site’s Visitors With Keyword-Rich Content

    Feed me – Satisfy the Search Engines and Your Site’s Visitors With Keyword-Rich Content

    Search engines love content. Graphics may make your site look great, but a nice picture does not attract a search engine. Or a searcher for that matter. Good, relevant content does.
    Search engines aren’t all that different from people. When faced with a ton of choices, they want to know which sites are the best. And, the best sites are the ones that give the most accurate and relevant information.
    Good content serves three main purposes:
    1.
    Search engines will rank your site higher for keywords and phrases included within your content.
    2. Users will return to your site, and recommend it to others
    3. Other sites will link to you, which will improve your linking popularity and make your web site visible to the spiders.
    But, how do you get good content? Simple. You write it, or get someone else to write it for you, using keywords and phrases your visitors will actually use on a search query.
    Feeling a little hot under the collar? Relax. It’s not as difficult as it sounds. Anyone can learn to write for crawler search engines. It just takes a little planning, detective work and focus. Ready to begin? Follow the steps below and you’ll be writing like a pro in no time.
    1. Determine which keywords and phrases you want to target
    Before you sit down to write anything, you’ll need to decide which keywords and keyphrases are relevant to your site. One of the best ways to do this is to use the Word Tracker keyword tracking service at www.wordtracker.com. Word Tracker receives its data from the Dogpile and Metacrawler search engines and estimates search counts for all other search engines based on its market share. You can sign up for a day, a week, a month or a year.
    Another good way to find keywords your visitors are using is to look at your site’s server logs. These will tell you what phrases people are using to find your site. Some keywords will be too competitive. For example, the keywords “real estate” will return hundreds, if not thousands of search results, and may not place your site near the top, but “Houston Real Estate” or is more focused and targeted to a particular query.
    If you want your site to be included in local and regional searches you may want to design your site with local searches in mind, even if you also market globally. How do you do this? Just include local keywords such as address, city, state, province and zip code in the header or footer of your web pages. For example:
    XYZ Business Consultant, 3657 Acacia Avenue, Santa Cruz, California 95067. Tel: 408 746 8954. Located close to San Jose, CA.
    That way you have a much better chance of getting a first page listing on a localized search.
    2. Scatter your chosen keywords and phrases throughout your text.
    Let’s say one of the keyphrases you want to target is “cotton duvets”. You’ll want to weave this phrase throughout your copy without making it sound stilted or contrived. Remember, you still need to persuade your prospects to buy your product, so don’t be tempted to write paragraphs like this:
    “Our cotton duvets are the softest cotton duvets around. Check out our affordable cotton duvets in our online cotton duvet store now. ” While it’s obvious what your keyphrases are, the two sentences don’t exactly encourage your visitor to place an order. Be subtle. Use your keywords to emphasize your point and insert them where they naturally fit, without compromising flow and readability.
    3. Review your headings, titles and hyperlinks
    Use your keywords in headings, subtitles, page titles (found in the blue bar at the top of your Web browser), bold face and hyperlinks, because these stand out to the search engines. For example, returning to the cotton duvets you may want to change your “contact us” hyperlink to “contact us now about our luxurious cotton duvets. ” Or, “learn more about how our cotton duvets can keep you warm and snug this winter”
    4. Post keyphrase-rich, informative articles on your site
    Another great way to fill your site up with keyword-laden content is to post relevant, informative articles. Every article you post on your site adds more content–content that the search engines thrive on. And, if you write each article as if you are giving the spider a good, healthy meal full of essential keywords, they’ll devour every word, and index it for future use.
    You can also post your articles on article directories such as GoArticles, Article City or IdeaMarketers that offer free content to ezine publishers and website owners. That way you’ll spread the word about your site, get some great back links and even free publicity.
    5. Publish a Newsletter or Ezine
    Newsletters and ezines are another way to add content to your site. If you’ve written articles already, you get to reuse them, and you can create a newsletter archive section on your website.
    6. Post a blog or weblog
    Blogs or Weblogs are frequently updated journals. that point to articles elsewhere on the web, and to existing on-site articles. The popularity of blogs have spawned blog services such as Typepad and Blogger which make it easy for non-techies to update their sites and add them to an existing web site. Because both the search engines and your site’s visitor’s love new, updated information, blogs can be a great way of adding content to your site on a daily basis. You can use a blog to announce company news or comment on industry news, announce new product details or to create a “brand” or “personality” for your company.
    Before you begin publishing your blog, think about what you’re customers want to know. Then, answer their questions on a daily basis. It won’t be long before you’ll have them, and the search engines hooked.

    Secrets of My Favorite Government Auction

    Secrets of My Favorite Government Auction

    I love bargains. And there’s no better place to find bargains than an auction. And there are no better auctions than government surplus auctions. My favorite government surplus auction takes place the 3rd week of September every year in the County Park. I won’t tell you which county park as this is my best-kept secret! Even though the auction is advertised in the local papers (as required my law), I usually find the same 20-30 people mulling around, looking at all the lots. And many of them I know are not high-bidders!
    This annual auction is the county-wide surplus auction. You will find everything and anything here as the county has various and departments. They have the typical office equipment and furniture, cars, trucks, law equipment, etc. But some more unusual things that have been auctioned off have been things like a street sign maker (for making stop signs and the like), a row of metal lockers (from the old county pool), playground equipment, 5000 plastic cafeteria trays (that sold for $8!), a stainless steel chef’s cart, a chrome torpedo trash can, and a fully operational dump truck that went for several hundred dollars.
    Since I have been attending for many years, I know what to expect and I know how much to pay. For example, they typically have a dozen retro office chairs that sell very well on ebay. The opening bid on the chairs is usually $5.00 each. However, by not bidding, I can usually wait (and luckily no one else knows what a gold mine these chairs are…they just look like dirty old chairs!), and the auctioneer will lower the opening bid to $3.00, then $2.00, then $1.00, then fifty cents! Still, I am patient and wait as he throws in two or three more chairs for fifty cents! My last trip to the auction, I netted seven chairs for $4.00! I turned around and sold them for $25.00 each!
    This is just one of the examples of the deals that I have found at the County Auction. The secret to my success is three-fold:
    1. I know what is “hot” in the market by browsing ebay, watching HGTV, and flipping through home magazines.
    2. I know what the going retail prices are and keep these in mind when I am bidding. I usually arrive at the auction early with a notebook and check out all the lots that will be auctioned. I jot down the lots numbers and the highest price I am willing to pay for that lot.
    3. When the bidding starts, I wait for someone else to start the bidding. I place myself so I can “read” how badly they want the item. I will wait to place my bid. I never get caught-up in the bidding. And I always bow out at my high price that I wrote in my notebook. This way I can avoid buyer’s remorse!
    Using these tactics, I have successfully won many items at the local auction and have made a huge profit reselling these items. If you use these techniques, you will also be successful at your local auction. I just hope you never find my gem of an auction, and never bid against me!

    Pssst: Wanna (not) Buy a Stolen Car?

    Pssst: Wanna (not) Buy a Stolen Car?

    Tavern Signs by Strata Custom Exterior Wood Signs
    Source: Flickr

    Would you buy a used car–with cash–from someone you just met in the bar, and who walked you down a dark alley to show you the car? Not likely. How about from a well-dressed, friendly, middle-aged man or woman, who placed a classified ad in your local newspaper, and who meets you midday at a restaurant of your choice?

    Oops! You may be more likely to be cheated by seller number two. That’s the story of Jennifer Warwa, who bought a minivan and had her mechanic examine it. The mechanic later said how shocked he was that Jennifer had been scammed:

    “Because I met the gentleman who was selling the vehicle. Very clean cut. In his fifties. Very soft spoken…. And he went with her to get it inspected. There was just no sign that was the kind of person he was” the mechanic told CBC’s Marketplace.

    A few months later, Jennifer got a phone call from the police. They said she had purchased a stolen minivan, and they were coming to seize it. She was so upset, she tried to hide the van from the police. Eventually they caught up with her and she ended up paying for a year and a half for a $5,000 bank loan on a van she could not drive. Ouch!

    Jennifer was just one victim in the chain that included the original owner, the insurance company, other consumers whose insurance rates keep rising, and the police, who spend thousands of hours tracking thefts. According to the FBI, a vehicle is stolen about every 25 seconds in the USA, amounting to an $8 billion yearly problem.

    Here’s how these scams often work. Thieves target particular cars: for their value, their ease of resale as a whole or in parts, or because they are easier to steal. Years ago, most cars were stripped for parts, including unusual parts such as airbags. But today some thieves are so brash they sell cars through newspapers.

    This newer scam is called “VIN cloning”, because the Vehicle Identification Number is stolen from another car. Criminals obtain VINs by copying them from the dash of cars in parking lots–even at dealerships. Some even physically remove the VIN plate from vehicles in auto salvage yards that allow customers to “pick your own parts.” (They do not mean that literally!) The number is used to falsely obtain new ownership documents, or documents are forged. Either way, a cloned VIN allows them to transform stolen cars into pseudo-legal vehicles that can be officially titled and sold. Many thieves work across state lines: cars may be stolen in the East, registered in the Mid-West, then sold in California. Scary!

    Here’s what you can do to avoid buying a stolen car:

    ** Check the VIN on the dash against the VIN in the driver’s door jamb, under the hood, and on the paperwork

    ** Use the VIN to get the car’s history at carfax.com for about $20

    ** Ensure title and registration documents match the name and address of the seller

    ** Is the car from out of state?

    ** Be suspicious if you must meet a private seller in a parking lot. Better to see that they live at the address where the car is registered

    ** Has the vehicle recently been transferred?

    ** Does the seller use a home or work phone number, or just a cell?

    ** Is the selling price oddly low?

    ** Be warned that some used car dealers are getting scammed, too

    ** Pay by certified cheque or money order, not cash.

    Keep in mind that most private sellers are not thieves, but rather honest, regular folks like you. And prices do tend to be lower with private sales. So if you follow my advice, you can greatly improve your chances of driving away with a “genuine” used car.

    Pssst

    Pssst

    Would you buy a used car–with cash–from someone you just met in the bar, and who walked you down a dark alley to show you the car? Not likely. How about from a well-dressed, friendly, middle-aged man or woman, who placed a classified ad in your local newspaper, and who meets you midday at a restaurant of your choice?
    Oops! You may be more likely to be cheated by seller number two. That’s the story of Jennifer Warwa, who bought a minivan and had her mechanic examine it. The mechanic later said how shocked he was that Jennifer had been scammed:
    “Because I met the gentleman who was selling the vehicle. Very clean cut. In his fifties. Very soft spoken…. And he went with her to get it inspected. There was just no sign that was the kind of person he was” the mechanic told CBC’s Marketplace.
    A few months later, Jennifer got a phone call from the police. They said she had purchased a stolen minivan, and they were coming to seize it. She was so upset, she tried to hide the van from the police. Eventually they caught up with her and she ended up paying for a year and a half for a $5,000 bank loan on a van she could not drive. Ouch!
    Jennifer was just one victim in the chain that included the original owner, the insurance company, other consumers whose insurance rates keep rising, and the police, who spend thousands of hours tracking thefts. According to the FBI, a vehicle is stolen about every 25 seconds in the USA, amounting to an $8 billion yearly problem.
    Here’s how these scams often work. Thieves target particular cars: for their value, their ease of resale as a whole or in parts, or because they are easier to steal. Years ago, most cars were stripped for parts, including unusual parts such as airbags. But today some thieves are so brash they sell cars through newspapers.
    This newer scam is called “VIN cloning”, because the Vehicle Identification Number is stolen from another car. Criminals obtain VINs by copying them from the dash of cars in parking lots–even at dealerships. Some even physically remove the VIN plate from vehicles in auto salvage yards that allow customers to “pick your own parts. ” (They do not mean that literally! ) The number is used to falsely obtain new ownership documents, or documents are forged. Either way, a cloned VIN allows them to transform stolen cars into pseudo- legal vehicles that can be officially titled and sold. Many thieves work across state lines: cars may be stolen in the East, registered in the Mid-West, then sold in California. Scary!
    Here’s what you can do to avoid buying a stolen car:
    Check the VIN on the dash against the VIN in the driver’s door jamb, under the hood, and on the paperwork
    Use the VIN to get the car’s history at carfax.com for about $20
    Ensure title and registration documents match the name and address of the seller
    Is the car from out of state?
    Be suspicious if you must meet a private seller in a parking lot. Better to see that they live at the address where the car is registered
    Has the vehicle recently been transferred?
    Does the seller use a home or work phone number, or just a cell?
    Is the selling price oddly low?
    Be warned that some used car dealers are getting scammed, too
    Pay by certified cheque or money order, not cash.
    Keep in mind that most private sellers are not thieves, but rather honest, regular folks like you. And prices do tend to be lower with private sales. So if you follow my advice, you can greatly improve your chances of driving away with a “genuine” used car.

    When starting a new company or trying to build an existing company, you are constantly thinking of ways to maximize advertising

    When starting a new company or trying to build an existing company, you are constantly thinking of ways to maximize advertising

    Newspaper advertising offers a variety of options for companies. For the first time advertiser with a lower advertising budget trying to build a business, there are smaller classified ads or quarter page ads in black and white. These ads are generally inexpensive but are usually read by a variety of people. For the larger advertiser with more of an advertising budget, newspaper advertising offers half page ads or full page ads in color that make a large statement that is hard to miss. These types of ads can cost quite a bit of money but are most often read by newspaper readers. Often if a company signs on to do an extended number of ads there is a price break, which is quite beneficial to those looking to do ongoing advertising.

    Some say that newspaper advertising is going by the wayside because of people getting their news from new technology like the internet. However, some newspapers do offer their articles online as well as in print, and many will include the advertisements. Therefore, you will not only be advertising in the newspaper but will also be listed online as well. This may be reflected in pricing, but it is something to consider taking advantage of.

    Newspaper advertising does have large advantages that will never go away. A newspaper has several sections, and many times subscribers do not read each of the sections. Some will read sports exclusively, some will read only arts and living, and there are some that will read the entire paper. Because of this phenomenon, you can choose which section of the paper you would like to advertise in to reach your target demographic. For instance, if you are a sporting goods store you would be best suited to advertise in the sports section. If you are a spa, you would be best suited for arts and living or even the business section to target those in high stress positions looking for a relaxing release.

    If you are looking to advertise to either build or sustain a business, newspaper advertising is a good source to reach a large variety of people for a relatively small amount of advertising dollars.

    Home Equity Loan California

    Home Equity Loan California

    Having your own home is not some easy these days, and in certain location some people find it hard to deal with all the financial issues. Many find that their dreams of owning a piece of land are hindered by the increasing price of real estate and the decreasing value of money. This is especially true in places like California where everyone seems to be set on living. If you are looking for information about California home loans, then the internet is the best place to go.

    When you decide to start looking for a loan the firs thing you should do is gather as much information as possible so that you will know what are the standards once you start to actually deal with people and companies. The best thing to do is to research on the internet and find al the relevant information you need, do the basic research and continue from there, always make sure that you got everything covered before you sign anything.

    The internet is the biggest, most comprehensive source of all types of information. It is also the most accessible. This means that through the internet, you have access to all sorts of information regarding California home loans.

    Advertising sites – there are various sites on the web which specialize in the advertisement of various products and services. From these sites, you can get a lot of information regarding various California home loans. However, you should also be careful as the information contained in these sites are often inaccurate and may not show a balanced view of certain California home loans. It is advertisement, after all.

    Finance company sites – these sites, like banks, also get their money from interest. However, unlike banks, they have much laxer policies regarding California home loans. By going to their sites, you might be able to obtain a California home loan in a matter of minutes. However, you should remember that before you sign any agreement, you have to read the fine print this is because of the fact that there are a lot of bogus financing companies out there who would just as sooner cheat you than look at you. You need to stay away from any company that looks dodgy in any manner.

    Finding information about California home loans on the web may not be a very difficult task. However, remember that not all information is reliable and information can never be equal to wisdom. Once you feel that you know enough you should start contacting people and talking about the possibilities of the California home equity loan you wish to take, do not be afraid to mention all the facts that you have learned by now, and even quote numbers that you saw on the information sites, it is always a good thing to show that you are on top of things.

    Public Sector Economies in Transition

    Public Sector Economies in Transition

    In the previous article, we described the various methods developed in the West to cope with the ever-burgeoning public sector.
    Yet, economies in transition everywhere in the world have learned a lesson the hard way: not everything that is Western – necessarily fits their needs. Many Western techniques, methods, systems and ways of thinking cannot be applied in Macedonia, for instance.
    The public sector is a great burden on economies everywhere.
    It is mostly financed by collecting taxes from individuals and businesses.
    Taxes are re-allocation of economic resources. Taxes are nothing but money transfers from one group of citizens (the taxpayers) to other groups: to those who cannot pay taxes (such as children and the elderly) and to those who would not pay taxes, the tax evaders. Taxes are a penalty paid by the more productive and honest segments of society. Small wonder that taxes have a bad reputation in the West. They are considered to be both unjust and inefficient.
    But taxes are both necessary and inevitable. There is no better way to finance the operations of the government and of the public sector.
    The more taxes collected – the heavier the involvement of the state in the economy. This involvement is measured as a percentage of the GDP – the Gross Domestic Product. As we mentioned in our previous article, the figures are frightening: governments consume from 19% (Singapore, Hong-Kong) to 59% (France) of the products and services produced in the economy!
    Research shows that public spending of tax money is 6 times less efficient than the same money invested by the private sector. The two sectors: the Private and the Public compete on the same, limited, amount of resources. Every Denar paid to the tax collector is one Denar less invested in the formation of new businesses and one Denar less invested in private consumption.
    We can safely state that taxes inhibit economic growth and increase unemployment.
    So the current mood in the West is anti big government and anti taxation.
    People evade taxes. About 13 – 25% of the total capital in the world is “black” capital, upon which taxes were not paid. It is estimated that Macedonian firms and individuals hold more than 1 billion USD in undeclared cash – against an official figure of 200 million USD in circulation in the whole Macedonian economy.
    People openly refuse to pay taxes and they take their governments to court on these issues.
    Governments are doing their best to simplify procedures and tax returns (=the forms on which income is reported).
    In fiscal theory, we differentiate between progressive and regressive taxes.
    A progressive tax is one which is larger – the larger the income is. A millionaire in a progressive tax system will pay much more (as a percentage of his income) than his driver.
    A regressive tax is one that totally unrelated to the level of income. Both the millionaire and his driver will pay the same percentage of tax if they buy a car, for instance.
    Governments have become desperate. They introduce one rate income tax systems: all incomes are taxed at the same rate, regardless of their size. They are switching from taxes on income (which are socially progressive in nature) to taxes on consumption (such as VAT – Value Added Taxes) which are socially regressive in nature.
    The overall goal is commendable: to lower the burden of taxation to less than 20% of the GDP.
    But obtaining this goal means that Governments will have to reduce their involvement in the economy and cut back on services and on the public sector.
    This is not a very clever idea for economies in transition.
    The public sector in economies in transition could and should be privatized only after three conditions have been met:
    First, the establishment of a strong private sector. Individuals and firms in the private sectors are the consumers of electricity, water and phone services. Without a strong customer base, it would be very difficult to sell the PTT, the electricity company or the water companies to any private investor in reasonable prices. The public sector must become profitable to be sold to the private sector (=to be privatized). A losing company is not worth anything to an investor, unless he thinks that he can turn it around and make it profitable. The best way to do this is to increase its sales to a loyal and sizeable group of clients.
    The second condition: the de-regulation of prices and the abolition of subsidies.
    The state must exit forgo all levels of intervention in the finances of the public sector. It must not fix the prices of its products and services and it must not subsidize it. Subsidies and tax incentives thwart and distort the true economic and financial picture. They hinder the proper and correct valuation of the public sector firm by prospective investors.
    An investor must feel certain that he will be allowed to fix any price for the goods and services sold by the public sector firm that he is buying. This is the way to profitability and financial health. The government does not need to worry:
    If the investor will charge too high a price – his clients will go to his competition.
    But what if there is no competition? What if electricity is supplied by only one electricity firm (a monopoly)? Who will the client revert to if the prices that he is charged are much too high?
    This, precisely, is the third condition:
    The opening of the marketplace to competition, both domestic and foreign.
    To cancel all laws, regulations, rules, precedents which inhibit or prohibit competition. To eliminate tariffs, quotas, permits, licences and controls (barring those which relate to public health and to the protection of the environment).
    Why should Macedonia have only one PTT? Why not six providers?
    Why not allow anyone to produce electricity and sell it to the electricity company? Why to have only one electricity company?
    Subject to the right regulations concerning safety and financial wherewithal – everyone should be allowed to do anything. Economic history shows that competition provides better goods and services at much lower costs.
    It also shows that the public sector is a potential hub of inefficiency and sometimes blatant corruption.
    “Lean and Mean” is the name of the game in today’s economic environment.
    The Public sector is fat and sluggish. It has no right to continue to exist.
    Even private sector enterprises are “downsizing” (cutting their labour force considerably).
    But certain functions can scarcely be transferred to the private sector. These functions are inherently non-profitable and non-profit motivated. They are usually performed by municipal, local and regional authorities.
    The municipal (local) and regional part of the public sector has five sources of income at its disposal:
    It is empowered to collect taxes from individuals and from businesses – the size of which is normally linked to the (residential or office) space that they occupy.
    It is allowed to collect fees and charges which are fixed and relate to the provision of services such as: water supply, sewage, sanitation, posting commercial signs, parking and toll roads).
    It is authorized to levy fines on transgressors against municipal rules and regulations. The best known form of this kind of financing is the parking ticket.
    Mainly in the USA, local authorities are permitted to sell municipal bonds (“Munis”) to the public – through the Stock Exchange – and directly to institutional investors, such as pension funds.
    The local authority which issued the bonds pays the bondholders from current income generated by tax revenues and from specific incomes generated to it by specific projects.
    An example: a local authority wants to establish a water treatment facility.
    It costs 100,000,000 USD. The Authority receives 60,000,000 from the government and sells 40,000,000 USD worth of bonds to the public via the stock exchanges.
    Once the facility is built, it begins to supply water to the residents and to businesses. They pay for the water that they consume – and the income from the sale of the water goes to the bondholders. This income covers both the interest payable on the bond (=its coupon) and the money that the bondholders invested in the bonds themselves and which they have to recover.
    * Lately, a new fashion is developing in public administration, called devolution.
    It is the transfer of parts of the national budget directly to the local authorities or granting them the right to regulate their own fiscal (=tax) systems.
    Devolution is a prime example of a mega-trend in human societies: that of the dismantling of Big Government. But this is subject for yet another article.

    A Simple Test to Qualify for the California Lemon Law

    Many people are now becoming aware of the undeniable rights that they have when they acquire automobiles from car dealers and manufacturers. For those who feel cheated in some way, when they discover that their vehicle has troubles that the car dealer is not dealing in spite of warranty, they can take turn to California Lemon Law to seek refuge. However, combing all the provisions of this law would take time and a brief tutorial – that does not come without a price tag – from a law practitioner.

    If you are just one of the many people who would like to know the gist of this state legislation without going through all the many (and often irrelevant) contents, take the test below and see if you and your vehicle are qualified.

    Have you purchased a vehicle under a warranty whose manufacturing defect you did not know of at that time of the purchase?

    If you answer this question with yes, this does not mean that you automatically are eligible for indemnification or reimbursement. This is a preliminary question to make sure that the way that you bought the car is within the bounds of the law. It is difficult for those cars that are unlawfully acquired, like smuggled goods, a purchase with the absence of a warranty and car insurance, or which have multiple owners, to summon the tenets of the Lemon law.

    The warranty is important because vehicle acquisition in California must bear registration in local government unit; insurance papers that would cover the vehicle’s damages to itself, to property and to people during accidents; and warranty from the car dealer for a specific period of time.

    Is your car leased or secondhand with a warranty?

    This is set as a separate question because people make a mistake in not processing for a claim when their car was second hand or acquired through lease. Remember this; buying a used car does not free the car dealer from giving people quality vehicles.

    Have you repeatedly demanded repairs to the car dealer, with the latter refusing to cave in?

    You cannot just demand to process a claim when you did not give a chance for the car dealer to do its own part of the deal. If a warranty is in force or when the car still enjoys the benefits of the warranty, you can require the car dealers to make good their promises on this document. If they have refused to do so and in the process, your family life and the possibility of enjoying the comfort and convenience of using a personal car is compromised, it is the right time to take action.

    Have you taken the car to a professional repair without the help of the car dealer despite of the latter’s knowledge?

    Now, not only are your family and personal life risked but also your pocket, the Lemon Law can provide you a way in redeeming all the costs of repairs you have done on the car without the car dealer’s help. This is also another sign of outright negligence and disregard on the part of the company’s responsibility to customers, which can be a potent proof for strengthening your claim for reimbursement.

    If you answered yes to most of the questions, it is time that you take California Lemon Law to your side and see it in action. You might not know it, but you are not only protecting yourself in the process, but the whole community too as you uncovers crooks in car dealership industry.

    Creating a Effective and Informative Booklet is the Key for a Successful Booklet

    Creating a Effective and Informative Booklet is the Key for a Successful Booklet

    While designing a booklet from a business perspective you have to keep in mind the layout, imposition and its printing. You should be very careful while planning your booklet. The margin in the booklet should have enough room to insert the holes for binding. Choose a two color or four colors for your booklet which will workout cheap on a low budget.

    Booklet cover :- Booklet covers speaks a lot about your company do a research while choosing images and photographs for booklet cover preferably have images related to your business products and services. Don’t send wrong signals to customers having some vibrant images which are misleading.

    Create a booklet which is neat and informative having just some graphics won’t help you booklet been marketed properly. While typesetting the font have a bright background with dark letter which will be easy and better to read. Always try to have a light background dark letters and dark background with light letters.

    Always make the booklet simple have 2 or 4 pages with all information on it rather than having 10 pages. A person just takes couple of minutes to read a booklet by the time you should be able to leave an impression about your company in the reader mind.

    Specification of a booklet layout design While printing a booklet keep in mind the common sizes booklet comes out they are 8.5 x 11, 8.5 x 14, 11 x 7 booklets.

    Choosing the printer is the final step of the booklet design process. Always try to get a printer who meets your deadline of delivery of the finished printing material. Check the printer has latest equipments for printing your booklet by a professional way.

    So creating a effective and informative booklet is the key for a successful booklet design.

    How To Protect Your Credit From Fraud

    How To Protect Your Credit From Fraud

    Farm and Housing Authority Sign by Strata Signs
    Source: Flickr

    In our society almost any financial transaction we want to undertake will require a good credit score. Some banks even require a certain credit score before you can even open a checking account. For this reason it’s very important you do everything to make sure that thieves don’t tarnish the reputation you’ve worked so hard to build. Here are some tips for you so you can learn how to protect your credit from fraud.

    1. First and foremost, make sure to check your credit report at least yearly. By law you are allowed one free report from each of the three credit bureaus at least once a year. Carefully look over these reports and if you see anything that doesn’t look right contact the credit bureau right away.

    Pay particular attention to the inquiries section since this will tell you who has been asking about you and your credit. If there are inquiries from companies that you aren’t familiar with this could be a sign that someone is trying to open an account in your name.

    Also pay close attention to the addresses on your credit reports. If there are addresses that aren’t yours, or never were yours, that could be a sign that someone is trying to pretend to be you and they’re getting things sent to their address under your name.

    2. Protect your social security number and don’t carry your card in your wallet. Most people have their social security number memorized anyway so there is no need to carry the card with you everywhere you go. That one piece of information can really make it easy for someone to steal your identity. Make sure you keep it safe all the time.

    3. Invest in a paper shredder and use it…for everything. Even the seemingly unimportant things could cause trouble for you if a thief got a hold of them.

    4. Contact any credit card companies who are sending you offers in the mail and tell them to stop. It’s so easy for a thief to get a hold of these offers right from your mailbox, or trash, and open a card in your name. It can take years to completely get rid of all the damage that this can cause to your credit report.

    5. Never give out personal information over the phone unless you are the one that called the company. It’s very easy today for anyone to buy a simple piece of technology that will allow them to ‘cloak’ their phone number and make it say anything they want.

    For example, a thief from California could call someone in Michigan and cloak their phone number so it will show up on the caller ID as a local bank in Michigan. If someone answers their phone thinking they are talking to their local bank they can be tricked into giving out personal information. Don’t fall for this scam, if you get a call that seems strange don’t give out any information, hang up, and call your bank yourself to see if they really called you. More often than not you’ll find it was a scam.

    It’s really not hard to learn how to protect your credit from fraud, it just takes a few simple lifestyle changes and some common sense. Protect your future and take those steps today.

    What can Lighted Building Letters do for your Business

    Local business owner are faced with all sort of different obstacles that will should be fixed on a day to day basis. Some of which could be temporary since the general effect will only influence the operation for a small time framework. Various other challenges, however, are for longer time periods so the proprietor and their employees will certainly be influenced for longer durations. To that end, for those entrepreneur who need assistance with making a long term decision about their firm signs that they show, below are 3 excellent ideas that can assist with making an excellent decision.

    Suggestion # 1– Proprietor Needs to Recognize Just what lighted network letters Involve

    Service representatives that desire individuals to pay attention to the business when they go by can make use of lighted building letters. These neon lights are designed to attract the eye of the client to the message that the business intends to relay. When entrepreneur are looking to publish these signs, they must seek a respectable customized indicator firm, or an irvine sign business to create just what they need.

    Tip # 2– Developed by Custom-made Indicator Firm

    Because all companies are not the exact same, entrepreneur and their agents can aid to choose an one-of-a-kind design and color that will aid to solidify their brand name. So, the business’s existing color pattern can aid in making a decision which colors ought to be utilized to develop their indicators.

    Idea # 3– Look for Inexpensive Prices

    In addition to choosing just what kind of layouts will certainly be customized, it is extremely important for company owner to ask questions about the process beforehand. Particularly, when it comes to asking economical rates. Basically, the kind of personalized style that is selected can make a substantial distinction in what does it cost? loan will be paid out of the budget for these kinds of expenses.

    California Company Sign Manufacture and Design Services.

    As a small business owner, you set the budget and know where your money is going. Advertising can be pricey but in some instances, it is worth it. Today we are sharing the best advertising for small business so you too can make a name for your company and ultimately be successful!

    AT&T may be plotting to revolutionize TV advertising – Business Insider – Business Insider

    Business InsiderAT&T may be plotting to revolutionize TV advertising – Business InsiderBusiness InsiderBy hiring former GroupM North American CEO Brian Lesser, AT&T may be plotting to revolutionize TV advertising while also taking on Facebook and Google.and more »

    Wal-Mart is quietly growing its online advertising business, analyst says – CNBC

    CNBCWal-Mart is quietly growing its online advertising business, analyst saysCNBCWal-Mart has been quietly building up its online advertising business, according to KeyBanc’s Ed Yruma. Online advertising is an area Amazon has also been focused on lately. Wal-Mart’s biggest advantage is its ability to offer both in-store and online …Wal-mart Stores, Inc. – WMT – Stock Price Today – ZacksZacks Investment Researchall 265 news articles »

    Small Business Advertising Ideas

    Apr 19, 2017 … Word of mouth is excellent small business advertising – but it’s slow, and may be practically non-existent for new businesses. If you want to …

    25 Free Low Cost Advertising Tips by Small Business Expert Tom …

    25 Free helpful tips on marketing advertising promotion radio TV newspaper magazines and money saving ideas to make your small business a success.

    Are you looking for ways to engage your customers and attract new ones? Don’t worry ! We will help you to increase your business. We make infographic design …

    Orange County Business Signs for Outdoor Advertising

    Orange County Business Signs for Outdoor Advertising

    Company owner are faced with all sort of various difficulties that will should be resolved on a day to day basis. Several of which might be short-term considering that the overall impact will just affect the procedure for a small time framework. Various other challenges, however, are for longer time periods so the proprietor and also their staff members will certainly be influenced for longer durations. To that end, for those entrepreneur who need support with making a long term choice regarding their firm indicators that they show, right here are 3 fantastic pointers that could assist with making a great choice.

    Tip # 1– Proprietor Should Recognize What lighted channel letters Entail

    Service representatives that want people to pay close attention to the business when they pass by can make use of lighted structure letters. These neon lights are made to attract the eye of the customer to the message that the company intends to relay. When business owners are seeking to post these indications, they ought to look for a credible custom indicator company, or an irvine sign company to make what they require.

    Tip # 2– Created by Custom-made Sign Company

    Since all organisations are not the exact same, business owners as well as their representatives could help to select an unique design and color that will certainly assist to solidify their brand. So, the firm’s current color scheme can assist in deciding which colors ought to be made use of to create their indicators.

    Tip # 3– Seek Economical Pricing

    Along with determining what type of designs will certainly be personalized, it is crucial for local business owner to ask questions concerning the procedure beforehand. Especially, when it comes to asking budget friendly prices. Simply put, the sort of custom-made style that is selected could make a substantial distinction in what does it cost? cash will certainly be paid of the allocate these types of costs.

    California Company Sign Manufacture and Design Services.

    5 free things to do in Orange County this week Aug. 13-19, 2017 – OCRegister

    OCRegister5 free things to do in Orange County this week Aug. 13-19, 2017OCRegister5 free things to do in Orange County this week Aug. 13-19, 2017 … By Marla Jo Fisher | mfisher@scng.com | Orange County Register. August 13, 2017 at 5:48 am. Why sit home because you don’t want to spend any money? Here are five things you can do …and more »

    Check out the top Orange County hotel sales of 2017 through June – OCRegister

    OCRegisterCheck out the top Orange County hotel sales of 2017 through JuneOCRegisterThe hotel industry hit a record in California in the first six months of 2017, with 206 properties changing hands for roughly $3.2 billion, according to Atlas Hospitality Group. The previous state record was 187 hotels sold in six months in 2014. In …and more »

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    This is a list of rivers of Orange County, California, part of the Greater Los Angeles Area in Southern California.The Santa Ana River and San Gabriel

    List of counties in California

    The state of California is divided into 58 counties. The region was first divided into twenty-seven counties on February 18, 1850. These were further

    The coproprietor of a private therapy practice in Irvine, California, Dr. Jorge Galindo performs court-referred assessment as well as provides therapy services for adults, families, and adolescents Outside of his responsibilities as a therapist, Dr. Jorge Galindo serves as a reserve deputy sheriff with the Orange County Sheriff’s Department.

    Provide your customers Custom Business Signage for Marketing

    California Company Sign Manufacture and Design Services.

    Orange County

    Orange County may refer to: Orange County, California, part of the Los Angeles metropolitan area Orange County, Florida, containing Orlando Orange County

    Orange, California

    Orange is a city located in Orange County, California. It is approximately 3 miles (4.8 kilometers) north of the county seat, Santa Ana. Orange is unusual

    Serving Buena Park, Fullerton, Anaheim, Brea, Ca. Lighted Building Signs, Channel Letters, Custom Business Signage, Company Signs and Letters, 30 Years …

    Business Signs, Lighted Building Letters, Sign Company Irvine Ca.

    Business Signs Orange County, Lighted Channel Letter Signs, 3D Building Letters, Sign Company Irvine, Orange County Ca. Free Estimates.

    Anaheim Signs – A California Sign Contractor 18571 Tango Ave. Anaheim California 92807 (714) 270-0322…

    Anaheim Signs – A California Sign Contractor 18571 Tango Ave. Anaheim California 92807 (714) 270-0322 Southern California weather forecast Wednesday http://bit.ly/2rpl4Xn

    Walmart says it has gotten to the bottom of gun sign – CNNMoney

    CNNMoneyWalmart says it has gotten to the bottom of gun signCNNMoneyOn Friday, Walmart spokesman Charles Crowson confirmed to CNNMoney that the company has determined that the incident was the result of mischief. He declined to elaborate, but he said the investigation was conducted by multiple employees who worked …’Disgusting’: Walmart draws fire over back-to-school banner placed over gun displayWashington PostOwn the School Year Like a Hero | Back to School with WalmartYouTubeIsmail Kidd Noorzai on Twitter: “Oh @Walmart ? https://t.co/SLdROB4KYF”Twitterall 125 news articles »

    California Court Orders Venture Capitalist To Reopen Disputed Beach – NPR

    NPRCalifornia Court Orders Venture Capitalist To Reopen Disputed BeachNPROne year later, his management companies closed the gate and put up a no-access sign. A billboard that had advertised beach access was painted over. When San Mateo County officials contacted Khosla about providing access in 2009, Khosla’s companies …California tech billionaire ordered to restore access to beachCBS Newsall 115 news articles »

     

     

     

     

    Local business owner are faced with all kinds of various difficulties that will should be fixed on a day to day basis. Several of which may be temporary since the total influence will just influence the operation for a tiny time frame. Other obstacles, however, are for longer periods of time so the proprietor and also their staff members will be impacted for longer durations. To that end, for those company owner who require help with making a long term decision concerning their company indicators that they present, here are 3 fantastic pointers that could assist with making an excellent choice.

    Tip # 1– Proprietor Has to Comprehend Exactly what lighted channel letters Require

    Company representatives that desire individuals to pay close attention to the company when they go by could benefit from lighted structure letters. These neon lights are developed to draw the eye of the client to the message that the company wishes to relay. When entrepreneur are planning to publish these indicators, they need to try to find a credible custom-made indication firm, or an irvine sign business to develop exactly what they require.

    Tip # 2– Made by Custom-made Indicator Business

    Due to the fact that all businesses are not the same, entrepreneur and their reps could aid to select an one-of-a-kind color and design that will certainly aid to strengthen their brand name. So, the business’s current color scheme can aid in deciding which colors should be made use of to develop their indications.

    Pointer # 3– Try to find Inexpensive Rates

    In addition to determining just what kind of designs will be customized, it is crucial for local business owner to ask inquiries concerning the procedure ahead of time. Especially, when it pertains to asking inexpensive pricing. Basically, the kind of customized style that is picked could make a substantial difference in just how much cash will be paid out of the allocate these types of costs.

    Company owner are confronted with all sort of different obstacles.

    Company owner are confronted with all sort of different obstacles that will certainly have to be resolved on a day to day basis. Some of which may be short-term given that the total impact will just impact the procedure for a tiny time structure. Other obstacles, nonetheless, are for longer periods of time so the proprietor and also their workers will certainly be influenced for longer durations. To that end, for those local business owner that require aid with making a long-term decision concerning their business indicators that they present, right here are 3 wonderful ideas that can assist with making a good choice.

    Pointer # 1– Owner Should Recognize What lighted channel letters Require

    Business reps that want individuals to pay attention to the firm when they go by could make use of lighted structure letters. These neon lights are developed to attract the eye of the customer to the message that the company wants to relay. When local business owner are looking to upload these indicators, they must seek a trustworthy personalized indication firm, or an irvine sign firm to create exactly what they require.

    Idea # 2– Created by Personalized Sign Company

    Due to the fact that all organisations are not the same, company owner as well as their agents can assist to select an unique design and color that will certainly help to solidify their brand. So, the firm’s current color design could aid in deciding which colors must be made use of to produce their indicators.

    Suggestion # 3– Search for Budget-friendly Prices

    In addition to choosing exactly what kind of designs will certainly be customized, it is very important for entrepreneur to ask inquiries about the procedure in advance. Especially, when it comes to asking budget-friendly pricing. Simply put, the sort of custom design that is selected can make a substantial distinction in what does it cost? loan will be paid out of the budget for these sorts of costs.

    California Company Sign Manufacture and Design Services.

    We make and Install all types of channel letters, halo lighted, 3d foam letters, monuments, building signs and other types of sign and letters of Anaheim Signs …

    How Oracle has quietly become the most influential company in ads …

    4 days ago … In April, Oracle spent $850 million to acquire Moat, an analytics company that specializes in helping marketers make sure their digital ads are …

    Lamar Advertising | About Us

    Stay up to date on all the latest happenings at Lamar Advertising Company. View recent press releases and news about new campaigns, partnerships, products …

    The 10 Most Innovative Companies In Advertising/Marketing 2017

    Mar 8, 2017 … Facebook, Kenzo, FX Networks, and others are setting the standards for the future of brand creativity.

    Lamar Advertising Company

    Lamar Advertising is an outdoor advertising company which operates billboards, logo signs, and transit displays in the U.S, Canada, and Puerto Rico. The

    Advertising network

    An online advertising network or ad network is a company that connects advertisers to web sites that want to host advertisements. The key function of an
    Orange County California Sign Company

    Orange County California Sign Company

    A custom sign is a virtual necessity for all California businesses. It is the single most effective way to capture customer attention. Not only does is it the first thing your customer sees, but it also gives your business its own distinct identity.

    Understanding Business Signs

    Business owners should know that effective marketing is crucial for any business to succeed. As it happens, your signage just happens to be a major component of this. The importance of having a well-designed sign cannot be overstated.

    After all, they are no longer simple tools to make passersby aware that your business is located at this particular place. Entrepreneurs need to understand that these signs are your best way to communicate with potential customers.

    If you want to turn your business into a brand to be reckoned with, then you have to face your marketing tasks seriously. The importance of having a distinct identity is crucial if you want to succeed in this market. So, work hard on your message, cultivate your brand identity, and integrate these elements into your custom signs.

    Just remember to hire a professional custom sign maker to get the best results.

    Investing in Quality Custom Signs

    Investing in Quality Custom Signs

    If you want to make money, then you have to spend it first. It is an old adage but one that remains valid especially for small businesses trying to make their mark in the industry. This is perhaps most apparent in terms of a business’ marketing strategy.

    Custom Signs: Marketing Investments

    Custom signs are widely considered to be among the best marketing strategies available to small businesses today. This is because they offer the best returns on investment, and this is hardly surprising. These customized banners and signs have the tendency to pay for themselves. After all, they have a huge reach which can quickly translate into increased traffic to your business locations. Remember, more traffic also means a significant boost in your sales rates.

    So, what does it take to make a good custom sign? Well, basically, you have to ensure that it effectively delivers your business message as well as make a lasting impression on your viewers. Your signs should highlight what your business is all about, what it can deliver, and what sets it apart from the rest.

    If you want to have your own channel letters and personalized billboards, contact a professional sign maker now.